Christmas, a state of mind
To celebrate Christmas, SARACREA is committed to a solidarity and co-creation approach with women supported by the ZARA SOA association
CE QUI EST IMPORTANT POUR MOI
I am one of those who believe that Christmas is not a date, a season, it is a state of mind. This year, in view of the difficult sanitary context in the world caused by the Covid19 pandemic, the sometimes disastrous consequences that this has caused for some people whose professional situation has suddenly changed as a result of closure, cessation of activities, etc... I wanted to bring a particular attention to those whose daily life is not always easy even in the absence of a pandemic. I chose solidarity as a state of mind, I want to put forward a solidarity co-creation. So I decided to launch a special Christmas edition of fabric storage baskets. These baskets are decorated with beautiful embroidered patterns, the work of women supervised by the association Zara Soa in Madagascar. An association that helps those who have not been spared the vicissitudes of life, those who have fled violence in their homes, those who have left a rural life. Women who are welcomed and accompanied, trained in embroidery so that they can make it a paid job and thus gain a little autonomy. I trusted these women, I gave them my small contribution in all the steps taken to help them earn their living with dignity, to get out proudly. They have made for Saracrea beautiful handmade embroideries of quality, made on fabrics that I had the pleasure to transform into beautiful baskets for your beauty kits ladies. Unique baskets that will brighten up your bathrooms thanks to the pretty colors of these original embroideries.
As you can see, these are special edition items, therefore very limited in quantity. By offering these kits to your loved ones or for yourself, you will make a real handmade gift unique, original, a gift that makes sense. To learn more about the Zara Soa association and their brand Alexia Kreation, I invite you to follow their page Facebook.